Cadbury launches 3 new Dairy Milk flavours including banoffee, brownie & cherry

Warning all chocolate lovers – you’re about to start drooling.

Cadbury has launched three brand new limited-edition Dairy Milk treats which are bound to be best-sellers.

The bars have been created as part of its ongoing competitions for fans to design a top new flavour.

All three tasty bars will be on sale until September when fans can vote for their favourite.

The third year of the Cadbury Inventor competition saw over 180,000 entries but the final options sound incredible.

The first is Roxy’s Fizzing Cherry made from milk chocolate with soft cherry fruit chew pieces, crackling popping candy and crunchy biscuit bits.

Then there’s Josh’s Banoffee Nut Crumble which consists of milk chocolate with banoffee pie fudge pieces, golden almond caramel pieces and more crunchy biscuits.

Finally, there’s Sophie’s No Frownie Brownie which is a mix of milk chocolate, gooey chocolate brownie chunks, golden salted caramel chips and biscuit.


The bars will be on sale in shops from today and you can vote for your favourite on the Cadbury inventor website.

Remember, if you don’t vote you might not be able to buy it again!

Each bar costs £1.49 for 110g.

Voting closes on September 5 and the winner will be announced later that month.

Each finalist concocted their choccie bar from a number of options online to develop their tasty creation.

Josh, 31, father and maker of Banoffee Nut Crumble, said: “I am a self-confessed chocoholic but also love to eat out in cafes and restaurants with my family.

“One dessert I particularly enjoy is a Banoffee pie, but I do also love a millionaire shortbread.

“So why not combine them all! With Cadbury Dairy Milk chocolate, banoffee pie inspired fudge pieces and a crumbly biscuit texture. What’s not to love?”

Meanwhile, Sophie, 19, a student from Scotland who dreamed up No Frownie Brownie, said: “I created this bar as an ode to my Mum’s favourite sweet treat.

“We are both chocoholics and love baking brownies in the kitchen together on rainy days, so having a Cadbury Dairy Milk chocolate bar with brownie pieces in is our dream come true.”

And, Roxy, 34, a civil engineer and designer of Fizzing Cherry, said: ”Cherry is one of my favourite flavours but it’s too often classed as a summer fruit.

“Well, that is all about to change, and I want everyone to be able to enjoy it all year round.

“Cherry mixed with delicious Dairy Milk chocolate and finished with a mouth-tingling fizzing finish – well that just makes any chocolate bar more magical!”

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Pippa Rodgers, Cadbury Tablets Brand Manager at Cadbury, added: “We know the Cadbury Inventor competition is a fan favourite because it allows for delicious new ingredients and flavours to be explored and tasted, and this year has really set the bar high.

“Together with Josh, Roxy and Sophie, we couldn’t be more excited to share the three delicious Cadbury Dairy Milk flavours with the nation – but sadly there can only be one winner.

“It is time for us to put it to our experts, the fans, to ‘Be The Judge’ and decide what bar is worthy of returning to supermarket shelves next year!”

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