HomeWorld NewsAustralia news LIVE: COVID-19 cases continue to grow in Victoria as outbreak spreads to aged care
Australia news LIVE: COVID-19 cases continue to grow in Victoria as outbreak spreads to aged care
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New strategy to motivate younger people to get the jab
A major advertising campaign by ad agency BMF will be launched in July to encourage under 40s to get vaccinated against COVID-19.
The campaign, which is yet to be finalised, will run across social media as well as traditional media and shopping malls, and include celebrities, jokes and songs to emotionally entice younger Australians to get a jab.
Australia’s fact-based COVID vaccination ad has faced criticism.Credit:YouTube
The government’s current COVID-19 vaccination campaign, launched six months ago, has come under fire for being boring, unemotional and unconvincing.
Read the exclusive story here.
Tennis star Naomi Osaka told to meet her media obligations or face consequences
In overseas news, tennis star Naomi Osaka could be thrown out of the French Open.
That’s if she continues to not show up to post-match press conferences. The Japanese player was slapped with a $15,000 fine following her victory over first round win against Romania’s Patricia Tig.
Naomi Osaka returns the ball to Patricia Maria Tig during their first round clash.Credit:AP
Australia’s Ashleigh Barty, who is also competing in the French Open, has reminded Osaka that “pressers are a part of the job”.
This morning’s headlines at a glance
Good morning and thanks for reading our live coverage. It’s Monday, May 31. I’m Broede Carmody.
It’s set to be a busy day, with Melburnians waking up to their fourth day of a seven day lockdown. Here’s what you need to know:
Victoria’s contact tracers are scrambling to identify the source of a ‘mystery’ case in a Melbourne aged care facility. Residents who previously turned down a vaccine will be encouraged to accept a dose of Pfizer today after a staff member, who had been given her first vaccine shot, tested positive to COVID-19. Victorian COVID-19 response commander Jeroen Weimar says the positive case is of “extreme concern” because it is not yet known how the staff member caught the virus.
In NSW, former Labor leader Michael Daley has confirmed he’s once again throwing his hat in the ring for the role of opposition leader. It comes after Jodi McKay’s resignation. Her former transport spokesman Chris Minns is expected to put up his hand, which could lead to a divisive ballot.
In federal politics, Prime Minister Scott Morrison will hold talks with his New Zealand counterpart Jacinda Ardern in Queenstown in just a couple of hours. Relations with China are set to dominate the talks.
And 20 people have been hospitalised in Tasmania after a gas leak at a salmon processing facility. Authorities continue to investigate the cause, but the Tasmania Fire Service says carbon monoxide from forklifts is most likely to blame.