{"id":140876,"date":"2023-11-15T18:42:11","date_gmt":"2023-11-15T18:42:11","guid":{"rendered":"https:\/\/magdelaine.net\/?p=140876"},"modified":"2023-11-15T18:42:11","modified_gmt":"2023-11-15T18:42:11","slug":"john-lewis-releases-2023-christmas-advert-which-is-your-favourite","status":"publish","type":"post","link":"https:\/\/magdelaine.net\/lifestyle\/john-lewis-releases-2023-christmas-advert-which-is-your-favourite\/","title":{"rendered":"John Lewis releases 2023 Christmas advert: which is YOUR favourite?"},"content":{"rendered":"<h1>From &#8216;man on the moon&#8217; to &#8216;excitable Edgar&#8217;, these are the best John Lewis Christmas adverts over the years &#8211; vote for YOUR favourite<\/h1>\n<ul>\n<li><strong>Vote here to see readers&#8217; favourite John Lewis Christmas commercial\u00a0<\/strong><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/i.dailymail.co.uk\/1s\/2023\/11\/09\/12\/77602685-0-image-m-2_1699531235383.jpg\" width=\"308\" height=\"185\"><\/p>\n<h2><span>Poll<\/span><\/h2>\n<p> What&#8217;s your favourite John Lewis Christmas advert? <\/p>\n<p> What&#8217;s your favourite John Lewis Christmas advert? <\/p>\n<p>Now share your opinion<\/p>\n<p><span><span><span><\/span><span>Nothing signifies the start of the festive period quite like the period when companies release their annual Christmas advert.<\/span><span><\/span><\/span><\/span><\/p>\n<p><span><span><span><\/span><span>John Lewis<\/span><span><\/span><\/span><span><span><\/span><span> has released its highly-anticipated <\/span><span><\/span><\/span><span><span><\/span><span>Christmas<\/span><span><\/span><\/span><span><span><\/span><span> advert today, with only 46 days to go until December 25.\u00a0<\/span><span><\/span><\/span><\/span><\/p>\n<p><span><span><span><\/span><span>The retailer&#8217;s long-running commercial releases ahead of the festive period have become a favourite on TV screens across the UK.\u00a0<\/span><span><\/span><\/span><\/span><\/p>\n<p><span><span><\/span><span>But which is your favourite John Lewis Christmas advert? From the bear and the hare to the man on the moon, have your say by voting in MailOnline&#8217;s poll of the top Christmas commercials released by John Lewis.\u00a0<\/span><span><\/span><\/span><\/p>\n<p><strong><span><span>2007<\/span><\/span><\/strong><span><span>: Shadows<\/span><\/span><\/p>\n<p>The ad shows a group of people stacking a pile of gifts including a desktop lamp, a computer and a leather satchel in an empty room. The finished product ends up creating a shadow that looks like a woman walking her dog through the snow, accompanied by the tagline: \u201cWhoever you\u2019re looking for this Christmas.\u201d<\/p>\n<p><strong><span><span>2008<\/span><\/span><\/strong><span><span>: From Me To You<\/span><\/span><\/p>\n<p>Culminating in the tagline: \u201cIf you know the person, you\u2019ll find the present,\u201d it shows a succession of characters followed by a matching gift.<\/p>\n<p>The soundtrack is a cover of The Beatles\u2019 From Me To You recorded for the campaign, with vocals by Matt Spinner, a member of the John Lewis IT department, and its music society.<\/p>\n<p><strong><span><span>2009<\/span><\/span><\/strong><span><span>: Sweet Child O\u2019 Mine<\/span><\/span><\/p>\n<p>This was the first of the store\u2019s Christmas campaigns created by advertising agency Adam &amp; Eve, now adam&amp;eveDDB, and the first to feature a musical cover by a current artist, on this occasion a Taken By Trees version of Sweet Child O\u2019 Mine by Guns N\u2019 Roses.<\/p>\n<p>The ad shows children opening gifts for adults including a laptop, coffee machine and handbag, followed by the tagline: \u201cRemember how Christmas used to feel? Give someone that feeling.\u201d<\/p>\n<p><strong><span><span>2010<\/span><\/span><\/strong><span><span>: A Tribute To Givers<\/span><\/span><\/p>\n<p>Ellie Goulding\u2019s cover of Sir Elton John\u2019s Your Song was the soundtrack to this ad, which showed parents sneaking a rocking horse upstairs while their children watched television, a man struggling to wrap a pair of candlesticks, a mechanic attempting to wrap a teapot at work and a young boy hanging a stocking on his dog\u2019s kennel.<\/p>\n<p><strong><span><span>2011<\/span><\/span><\/strong><span><span>: The Long Wait<\/span><\/span><\/p>\n<p>Set to Slow Moving Millie\u2019s cover of Please, Please, Please Let Me Get What I Want by The Smiths, the ad shows a young boy impatiently counting down to Christmas, only to show that his real motivation was to give presents to his parents.<\/p>\n<p><strong><span><span>2012<\/span><\/span><\/strong><span><span>: The Journey<\/span><\/span><\/p>\n<p>A snowman traverses mountains and motorways to get to a shop to buy his snow girlfriend a scarf to keep her warm.<\/p>\n<p>The soundtrack is Gabrielle Aplin\u2019s cover of The Power Of Love by Frankie Goes To Hollywood, and the tagline is: \u201cGive a little more love this Christmas.\u201d<\/p>\n<p><strong><span><span>2013<\/span><\/span><\/strong><span><span>: The Bear And The Hare<\/span><\/span><\/p>\n<p>Lily Allen\u2019s cover of Keane\u2019s Somewhere Only We Know accompanies an animated tale that opens with the line: \u201cThere was once an animal who had never seen Christmas.\u201d It goes on to show the friendship between a bear and a hare until the bear departs to hibernate when snow starts to fall. The hare thinks of the perfect Christmas present for the bear, an alarm clock to allow him to wake up and experience Christmas.<\/p>\n<p><strong><span><span>2014<\/span><\/span><\/strong><span><span>: Monty The Penguin<\/span><\/span><\/p>\n<p>Monty, who hopes for love at Christmas time, is the imaginary character created by a boy whose favourite toy is a stuffed penguin. A female penguin toy happily arrives under the tree for Monty on Christmas Day.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/i.dailymail.co.uk\/1s\/2023\/11\/09\/10\/77582109-12727731-Sam_and_Monty_the_penguin_John_Lewis_PA_-a-5_1699525585709.jpg\" height=\"269\" width=\"634\"><\/p>\n<p>Sam and Monty the penguin (John Lewis\/PA)<\/p>\n<p>The ad features a Tom Odell cover of John Lennon\u2019s Real Love.<\/p>\n<p><strong><span><span>2015<\/span><\/span><\/strong><span><span>: Man On The Moon<\/span><\/span><\/p>\n<p>The biggest tearjerker of them all shows a young girl who spots a lonely old man on the moon and decides to send him a telescope to give him a connection to Earth. The partnership with Age UK had the tagline: \u201cShow someone they\u2019re loved this Christmas.\u201d<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/i.dailymail.co.uk\/1s\/2023\/11\/09\/10\/77582113-12727731-The_Man_On_The_Moon_John_Lewis_PA_-a-3_1699525585582.jpg\" height=\"289\" width=\"634\"><\/p>\n<p>The Man On The Moon (John Lewis\/PA)<\/p>\n<p>Norwegian artist Aurora provided the soundtrack with a cover of Half The World Away by Oasis.<\/p>\n<p><strong><span><span>2016<\/span><\/span><\/strong><span><span>: Buster The Boxer<\/span><\/span><\/p>\n<p>The story of Buster, who makes a break for the new Christmas trampoline after having to suffer watching foxes, a badger, squirrels and a hedgehog trying it out first, was accompanied by a cover of Randy Crawford\u2019s One Day I\u2019ll Fly Away by electronic trio Vaults.<\/p>\n<p><strong><span><span>2017<\/span><\/span><\/strong><span><span>: Moz The Monster<\/span><\/span><\/p>\n<p>A friendship develops between seven-year-old Joe and his imaginary monster under the bed, Moz, based on a mutual love of late-night Scalextric and piggyback games. Moz eventually realises that their late nights must end when he sees the toll they are taking on Joe. Joe wakes on Christmas morning to find a clumsily wrapped present of a night light under the tree.<\/p>\n<p>The ad was set to a cover of Beatles song Golden Slumbers by Manchester band Elbow.<\/p>\n<p><strong><span><span>2018<\/span><\/span><\/strong><span><span>: The Boy And The Piano<\/span><\/span><\/p>\n<p>The Christmas campaign took its first celebrity turn by making Sir Elton John the star of this ad, with his performance of Your Song the soundtrack to a festive-tinged retrospective of his life and career.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/i.dailymail.co.uk\/1s\/2023\/11\/09\/10\/77582119-12727731-A_scene_from_The_Boy_And_The_Piano_starring_Sir_Elton_John_John_-a-2_1699525585582.jpg\" height=\"358\" width=\"634\"><\/p>\n<p>A scene from The Boy And The Piano starring Sir Elton John (John Lewis &amp; Partners\/PA)<\/p>\n<p>The ad opens with the superstar tapping out the opening notes to Your Song, his first major hit, and ends with the four-year-old Elton running down the stairs on Christmas morning and unwrapping his grandmother\u2019s gift of her piano.<\/p>\n<p><strong><span>2019<\/span><\/strong>: <span>Excitable Edgar<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/i.dailymail.co.uk\/1s\/2023\/11\/09\/10\/77582123-12727731-Excitable_Edgar_John_Lewis_Partners_PA_-a-1_1699525585580.jpg\" height=\"358\" width=\"634\"><\/p>\n<p>Excitable Edgar (John Lewis &amp; Partners\/PA)<\/p>\n<p>An exuberant young dragon called Edgar almost derails festivities in a medieval village with his fire-breathing excitement, accidentally melting the ice rink, reducing a snowman to a puddle and setting fire to a Christmas tree as his anxious friend Ava looks on.<\/p>\n<p>The advert, the first in partnership with Waitrose, was set to a recording of REO Speedwagon\u2019s Can\u2019t Fight This Feeling by Dan Smith from the band Bastille and\u00a0was filmed over two weeks in Budapest with a live extras cast of around 100 people.<\/p>\n<p><strong><span><span>2020<\/span><\/span><\/strong><span>: Give A Little Love<\/span><\/p>\n<p>This campaign focused on acts of kindness during the coronavirus pandemic.<\/p>\n<p>The stripped-back advert was a departure from the blockbuster clips of previous years and consisted of a series of short stories, all depicting random acts of kindness and released to mark National Kindness Day.<\/p>\n<p>The ad featured a new song written and performed by singer Celeste.<\/p>\n<p><strong><span>2021<\/span><\/strong>: <span><span>Unexpected Guest<\/span><\/span><\/p>\n<p>Space traveller Skye crash lands at the height of festivities in the woods near the home of 14-year-old Nathan, who introduces her to the traditions of eating mince pies, decorating the tree and, to her slight confusion, wearing novelty jumpers.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/i.dailymail.co.uk\/1s\/2023\/11\/09\/00\/wire-77582115-1699488324-771_634x356.jpg\" height=\"356\" width=\"634\"><\/p>\n<p>A scene from Unexpected Guest (John Lewis and Partners\/PA)<\/p>\n<p>The soundtrack was provided by 20-year-old London singer and songwriter Lola Young, who performs a cover of Together In Electric Dreams, originally released by Philip Oakey and Giorgio Moroder in 1984.<\/p>\n<p><strong><span><span>2022<\/span><\/span><\/strong><span><span>: The Beginner<\/span><\/span><\/p>\n<p>A middle-aged man struggles painfully to master skateboarding in the build-up to Christmas in preparation for the arrival of a young teenager his family is taking into foster care.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/i.dailymail.co.uk\/1s\/2023\/11\/09\/10\/77582121-12727731-A_still_from_the_2022_Christmas_advert_The_Beginner_John_Lewis_a-a-6_1699525585710.jpg\" height=\"358\" width=\"634\"><\/p>\n<p>A still from the 2022 Christmas advert The Beginner (John Lewis and Partners\/PA)<\/p>\n<p>Set to a cover of Blink-182\u2019s All The Small Things by US artist Mike Geier, John Lewis used the campaign to raise awareness of children with experience of the care system.<\/p>\n<p><span><span>2023<\/span>: Snapper<\/span><\/p>\n<p>This centres on a young boy named Alfie and his quest to find the perfect Christmas tree, which sees him buy a self-growing Christmas tree kit with his grandmother.\u00a0<\/p>\n<p>As Alfie nurtures the tiny seed at home, it grows into an enormous Venus flytrap named Snapper.<\/p>\n<p>When Snapper grows so big that he tears Christmas decorations in the family home, he is put outside and has to watch a Christmas tree take his place instead.\u00a0<\/p>\n<p>Determined to allow his new friend to enjoy Christmas, Alfie comes outside on Christmas morning with what appears to be a present for Snapper, only for him to eat the wrapping and give the gifts back to Alfie&#8217;s family.\u00a0<\/p>\n<p>Source: <a href=\"https:\/\/www.dailymail.co.uk\/femail\/article-12729315\/john-lewis-christmas-adverts-vote-poll.html\" target=\"_blank\" rel=\"noopener\">Read Full Article<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>From &#8216;man on the moon&#8217; to &#8216;excitable Edgar&#8217;, these are the best John Lewis Christmas adverts over the years &#8211; vote for YOUR favourite Vote here to see readers&#8217; favourite John Lewis Christmas commercial\u00a0 Poll What&#8217;s your favourite John Lewis Christmas advert? What&#8217;s your favourite John Lewis Christmas advert? Now share your opinion Nothing signifies [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>John Lewis releases 2023 Christmas advert: which is YOUR favourite? - magdelaine.net<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/magdelaine.net\/lifestyle\/john-lewis-releases-2023-christmas-advert-which-is-your-favourite\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"John Lewis releases 2023 Christmas advert: which is YOUR favourite? - magdelaine.net\" \/>\n<meta property=\"og:description\" content=\"From &#8216;man on the moon&#8217; to &#8216;excitable Edgar&#8217;, these are the best John Lewis Christmas adverts over the years &#8211; vote for YOUR favourite Vote here to see readers&#8217; favourite John Lewis Christmas commercial\u00a0 Poll What&#8217;s your favourite John Lewis Christmas advert? 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