Celeb stylist reveals what your favorite shop says about your personality, and why Target fans are 'people pleasers' | The Sun
A CELEBRITY stylist has revealed her opinion of what where you shop says about you.
Trendsetters stepped out in what they thought were their best outfits as New York Fashion Week kicked off on Thursday.
However, not all style experts were impressed by what they saw.
Miranda Holder (@themirandaholder), who boasts almost 200,000 followers on TikTok, has styled celebrities for both the red carpet and magazines.
She told The U.S. Sun that you can tell a lot about someone’s personality by the brands they choose to wear.
Old Navy customers opt to play it safe and Micahel Kors shoppers think they’ve made it in life.
So, would you agree with her opinion about the brand you love?
H&M
The Sweden-based clothes store is famed for its collaborations with high-end brands such as Simone Rocha and Moschino.
Miranda said: “The H&M shopper has Champagne tastes but often only a Mountain Dew budget.
“Their ideal evening would be a long soak in a post-Barry’s Bootcamp bath, whilst attempting to curate a polished, high-end look on a shoestring, dreaming that one day they’ll be able to afford the real deal.
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“They love nothing better than cruising the grids of their favorite Instagram style accounts and composing a hit list of the latest on-trend looks.
“They hope that with a fair wind and a bit of luck, the outfits could be reasonably recreated from mediocre high street dupes.
"Even if the resulting static from the man-made fibers gives them a bad hair day.
“They take their style cues from their favorite Netflix stars and Victoria’s Secret models.
“They put their own twist on power dressing by mixing up their yawn-inducing workwear with fashion-forward accents.
"They hope this will help them move up the career ladder with ease.
“They keep their finger on the fashion pulse, and new collections and designer collabs are anticipated with glee.
"They set the alarm for stupid early so as not to miss the most sought-after pieces is all par for the course.”
Target
The retail chain is considered a one-stop shop for all and doesn’t charge extreme sums for essentials.
Miranda said: “Target may be an unexpected go-to for stylists seeking a stylish bargain.
"Yet the typical Target shoppers are less about discernment and more about efficiency.
“Typically, they are dedicated people pleasers.
"They say yes to everyone and everything – from ferrying the kids to extra soccer practice to attending work drinks with the partner, and even agreeing to host next week's book club when it isn’t their turn.
“In truth, they lack a little confidence and spend a lot of time just trying to keep the peace.
"Consequently they end up putting themselves last.
“For these time-poor individuals, Target ticks a lot of boxes, the clothes are colorful and presentable enough to keep them looking respectable on the school run.
“They appreciate the convenience of adding to their closets whilst grabbing the groceries and bulk buying birthday gifts is not to be sniffed at.
“Their purchasing strategy is haphazard but optimistic.
"They often find themselves hairing around, bulk buying garments that work in several colors to save much-needed time.
"They hope that against the odds they might strike shopping gold and find some ‘Targée’ treasure, or even better bump into a celebrity doing the same.
“There was once a time when they would shop at more glamorous stores.
"They now console themselves with the thought that if Target is good enough for the Kardashians, it’s good enough for them!”
Both Kim and little sister Kylie Jenner have posted about shopping in Target with their kids, while Kim also took Khloe's daughter True.
Old Navy
Since it opened in the nineties, Old Navy has aimed to appeal to people of all generations with its clothing range.
Miranda said: “Old Navy attracts a certain type of customer who relishes familiarity and is happiest when playing it safe.
“They feel their best when they stay well within their comfort zone.
"That’s vacationing in the same resort each year, enjoying steak night every single Saturday, and applying exactly the same makeup they used 15 years ago.
"They remain faithful to the same brand of clothing from their dependable local department store.
“Living by the motto ‘if it ain’t broke, don’t try and fix it’ they are loyal shoppers.
"They appreciate the simplicity of a fuss-free style uniform, made up of easy-to-wear – and more importantly launder – athleisure and loungewear in a risk-averse palette of deep neutrals.
“If they really wanted to push the boat out sartorially speaking, they might add a spot of jewelry or even a jaunty scarf, but only if the fabric was stain resistant and didn’t make them itchy.”
Michael Kors
The luxury brand, which was established in 1981, has a signature look across its accessories and ready-to-wear collections.
“The Michael Kors shopper wants the world to know they’ve made it. Or at least think they have,” Miranda said.
“They have worked darn hard to get to where they are today.
"In an ideal world, they would literally go about their daily business whilst shouting this from the rooftops.
"However, they realize that a far more socially acceptable method of communicating their success to all and sundry is to wear it.
“Their wardrobes are full of as many statement designer numbers as they can possibly afford, the more ostentatious the better.
“Logos are relished, embellishments are embraced.
"Makeup is heavy and their immaculate, though dated hairstyles never flinch an inch as they are religiously sprayed rock solid by liters of lacquer every morning.
“They lack any innate sense of style.
"Michael Kors shoppers rely heavily on the store manager, with whom they are on first name terms, for ‘guidance’ (the fact they are falling victim to a hard sell would never cross their minds!).
“They relish getting treated like the true VIP they are whenever they enter the premises, regaling them with stories about their latest yacht vacay (or are they really just watching Below Deck?) over several glasses of bubbles, before joining their lady-friends for lunch, bag firmly hanging off the ninety-degree-elbow poise."
TJ Maxx
TJ Maxx is known for offering poplar brands and designer labels at a discounted price.
Miranda said: “The TJ Maxx customer is gregarious, fun-loving, and approaches life with gusto.
“Shopping is their pet hobby and they love nothing better than a cheeky snoop down the discount isles, revved up by the possibility of bagging designer swag at bargain prices.
“The thrill of the unexpected is totally consuming.
"They are careful to keep their mind open and their eyes wide as they systematically tour in search of their next trophy.
“The concept of a shopping strategy is totally alien to them.
"There’s no closet planning or clothing wishlist, save for the sneaky peek at the brand’s Instagram.
“Instead, they are forever collecting rather random (but great value) items.
"They triumphantly return home to add these to the dozens of admirable, but unwearable garments already hanging there.
“To these people, dressing is a lottery, and they love nothing better than proudly presenting their garment goodies to their friends.
"Even if the random outfit combination is reminiscent of a Halloween dress-up party.
“They definitely don’t take life too seriously, and are great fun to sit next to at supper parties.
"They have a well-stocked gift cupboard, and own an inordinate number of photo frames.”
Saks Fifth Avenue
The department store prides itself on having the latest luxury items and offers personal shopping to ensure customers are well put together.
Miranda said: “For the Saks shopper, fashion is a religion and Saks is the temple at which they worship.
“Clothes shopping is a serious business, and the Fifth Avenue fashionista takes no prisoners.
"She means business and in between her cryotherapy session and biodynamic wine tasting (‘simply delicious darling’) – she’s there to SHOP.
“Wealthy, fashion-conscious, and power-tailored (we’re talking shoulder pads that would outshine Kim Cattrall in ‘that cameo’) the Saks shopper gets her feet Botoxed so they can still squeeze into her size 7s and she struts with intention.
“Nothing is ever tried on because the changing room light couldn’t possibly match the flattering glow in her own walk-in closet (just a few blocks away).
“And quite frankly, trying before buying is futile.
"She’s likely to be 7Ib lighter in a week’s time thanks to the gluten/dairy-free detox accompanied by a daily barre class (although the dash to Magnolia bakery after too much at the wine tasting could create a little problem here).
“She never returns an item, much to the glee of her younger sister who waits patiently for cast-offs – 'these garments size small' after all…”
Shein
The Chinese fast-fashion brand has gained a reputation for offering the latest trends for the price of a cup of coffee.
Miranda said: “The Shein shopper is all about instant gratification, from the initial Cosmo-fuelled (a pink martini glass looks so cool on the ‘gram) dopamine hit of pressing the ‘buy now’ button on their phone, to the second rush of their then forgotten about haul turning up at their stoop a few days later.
“Their goal in life is to style up the latest looks quicker than their comrades.
"All of which never happened, unless they are swiftly posted for posterity on their social media.
“For these fast-fashion enthusiasts, who are far too carefree to worry about social responsibility, eco brands, or getting cold on a night out for showing too much midriff, Shein is a buffet cart of endless outfits.
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“The brand seemingly provides infinite opportunities for its followers to express their individuality.
“Yet ironically leaves them looking identical to everyone else, complete with their TikTok-ready blowout and Charlotte Tilbury dupe highlighter and Pillow Talk pout.”
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